Let’s talk about this sport...

Let’s talk about this sport that we all live,eat, drink, breathe, and love..The sport of wake encompasses a certain special feeling. It is a feeling that is hard to replicate just anywhere. That feeling of sliding on glassy water. That feeling of edging into a wake. That feeling of letting go of the rope on a surfboard. That feeling of elevating out of the water into the new realm of silence above the surface. That feeling when you anticipate the handle click past the tower. It’s those feelings that keep bringing us back to putting a board under our feet and spending time with friends and family conquering new challenges together. Without community and togetherness, there is just something missing. That sort of comradery and ‘team vibes’ are what pushes us past our comfort zones and get us trying new things. We realize that we are nothing without our customers and supporters. That fact allows us to remember that day in ‘95 when a new type of board to ride sideways on the water was built. It wasn’t just about making fun toys to enjoy. It was creating a new type of feeling of flow on the water. That feeling we get being pulled behind a boat just never goes away...